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No Traffic to Your Website? 6 Colossal Mistakes You’re Guilty Of

No Traffic to Your Website? 6 Colossal Mistakes You’re Guilty Of

I’ve been through it, too.

This is every blogger’s nightmare.

You’re doing all the right things.

Writing blog posts, creating a gorgeous looking website, even engaging with your fellow peeps via various social media platforms.

But you’re stumped.

Your traffic continues to come crawling towards your website.

Forget jaguars, even a rabbit-paced audience would make you happy.

So how can you turn your audience’s slow progress into Bolt’s speedy movement?

Find out keywords that your audience is using – SEO

When I started blogging, I didn’t pay a whole lot of attention to SEO. I felt that it curbed my writing enthusiasm. That it stifled my creativity. So while my blog posts were great, they were not optimized for Google and other search engines.

What happened?

I had to quadruple my marketing efforts so that people could read my article. So that they’d visit my website. So that I could nudge some traffic in my website’s direction.

However, once I started incorporating SEO tactics in my blog posts, I saw a substantial rise in my traffic.

And this what you should do.

Search for keywords that your audience uses to search for services similar to yours via Adwords Keyword Tool, and incorporate them into your post.

Frequent Blogging

In order to attract readers, you need to present them with something new each time.

Consider a high-end boutique for instance.

Women flock in armed with a lot of cards in their wallet and a bank account full of green dollar bills.

They want to purchase gorgeous dresses that’s why they’re in your boutique.

They browse through your collection, like something and purchase.

Now, they visit again a couple of days later because they remember how awesome your boutique was.

But, there’s nothing new for them now. So a bit disgruntled, they’ll still browse through the stuff again, and leave.

Next time, they come over with hope that you’ve got new stuff they can purchase.

But, nope. Still the same old stuff.

Now they’re angry and frustrated.

They’ll stop coming from then onward because they know there’s going to be nothing new for them.

This is how your readers will feel if you don’t publish posts on your blogs frequently.

So in order to keep them hooked, and turn them from mere readers to your very own loyal army, you need keep on publishing new and useful posts every week if not on alternate days.

Participating in Facebook, LinkedIn, Google+ groups.

You have the social media engagement down, but have you been utilizing the groups feature LinkedIn, Facebook and Google+ offer?

Groups comprise of like-minded individuals, and engagement is HIGH there.

One of the most effective tactics to increasing traffic AND gaining lucrative projects is engaging in groups.

Find a group that matches your target audience and niche.

Start engaging with people on the group.

Ask questions, answer other people’s questions.

There are promo days in these groups too, so wait for the promo day to promote your blog post. Once you help people out and become visible in these groups, people will naturally want to visit your website to cyber-stalk you.

Creating Gorgeous Visuals and Posting them on Social Media

70% of marketers plan to increase their use of original visual assets in 2015.

With content creating so much noise in the digital arena, in order to get your own voice heard by your target audience, you NEED to use visuals.

After all, we’ve all been listening to the ‘pictures are worth a thousand words’ adage for quite some time now, haven’t we?

If you’re not ready to spend your hard-earned money on visuals, you can always use one of several free stock photo websites, and get gorgeous stock photos from there to compliment your post.

One you’ve added visuals to your post, how do you attract new readers?

By posting those pictures with a sub-title with a message\quote\statistic that relates to your post and a URL, and uploading it on Pinterest, Twitter, Facebook, Google+ and Instagram.

Frequently commenting on other blogs

I’ve always been slightly obsessed with following blogs.

I love reading comments people post on these blogs; and if I like somebody’s comment, I’ll go and visit their profile. Cyber-stalk them to within an inch of their digital existence.

This works the other way round too. If somebody likes YOUR comment, they’ll visit your profile.

A lot of blogs have a commentluv feature on their comment box, which is awesome because it automatically posts your latest blogs URL with your comment. This allows other commentators and the blog owner, and everyone who visits that blog to view your blog post.

And you know what that means, right?

A whole lot of traffic heading for your way.

Quora

Quora has immense power.

And it’s yours to unleash if you know how to use it.

Most people know this platform as a question and answer platform. Where you post all kinds of weird, non-weird questions and people answer them.

BUT, there’s a secret facet of Quora that few people have been able to discover.

And that is;

If you search for questions in your niche, you can find a ton of opportunities to promote your blog without being spammy.
For example if someone asks a question on how they can increase their traffic, I can post this blog post.

Guess what?

More traffic aimed at my way.

So, what are some of your favorite ways to increase your traffic?

15 Comments

  1. So now that I’ve commented, does this mean I’ll be getting stalked to the edge of my existence?

    Just kidding.

    Really good insights and pointers though. Your bit about Quora is on point.

    Great job!

    Reply
    • Haha, you’ll definitely get stalked to within an inch of your existence (not in a creepy way, lol) by me! 😉 Thanks so much, Ally!

      Reply
  2. Oh I never thought about doing some of these. I think I’ve had it in the back of my head to comment on blogs and use SEO but I’ve never really understood how it works. Thanks for the info! Definitely will be implementing some of these :)

    Reply
    • Glad I could help, Tiffany! 😀

      Reply
  3. I have a handful of Facebook groups that I love participating in, and it’s always nice when the moderator has a day when you can share your latest blog post (like BPT in Freelance to Freedom, haha!). I keep hearing about Quora, especially as a way of figuring out good blog post topics. I’ll have to check it out sometime!

    Reply
    • Facebook groups are great, especially when they have days dedicated to shameless promotions! Haha. And you should check out Quora, it’s one of my favorite tools for market research! Thanks for dropping by! 😀

      Reply
  4. Trying out your “commenting on other blogs” tip 😉 BTW, my favorite way to increase traffic is to post YouTube videos with links back to my website. YouTube is the #2 search engine, but you gotta post videos there to be found.

    Reply
    • Haha! I’ll be using this tip when I visit your blog, too 😉

      Whoa, never knew YouTube was this powerful. Definitely need to check it out.
      Thanks for the heads up, Brighton! Any tips you could share with us?

      Reply
  5. That is a great tip about Quora! I’ve gone on the site before but never thought to use it to do market research. I’m going to have to carve out some time over the next couple of weeks to search for some niche questions that I can answer to. Any advice for how to find those niche questions on there?

    Reply
    • When you create a Quora profile, you can tell them which topics you know about. Then they’ll send you emails suggesting questions you can answer. Be ready to write long high value answers – that’s how you get known in the quora community around your topic.

      Reply
    • Hey Desiree, there are two ways you can find niche topics.

      1. Like Brighton mentioned, you can add topics that you either know or want to know when you create a Quora profile. Quora then sends you an email when someone asks a question regarding that topic. Since it’ll be in your niche, you can use those questions to create a blog post. It saves you a lot of time, as you don’t get distracted by a million other super-interesting posts (trust me, I’d know. I’ve wasted too many hours there!)

      2. Keyword search. Use keywords associated with your niche and search them on Quora. Don’t use single words, go for short phrases. For example, instead of searching for weight loss, losing weight, etc. search for losing weight within a week, or lose tummy fat, etc. Similarly, instead of searching for SEO, search for SEO trends 2016, or SEO problems, etc. This way, you’ll find a lot of interesting questions and also different angles on topics that have been done to death before. Just keep a notebook, or a Word document handy so you can save everything.

      You can even use the answers provided as an outline for the post – a rough one to give you an idea of how to go about it.

      Reply
  6. Excellent tips! I am doing some of them regularly, but there is definitely room for improvement! Thanks so much for sharing these ideas!

    Reply
    • Definitely is. Thanks so much, Kathryn!

      Reply
  7. I value the article.Thanks Again. Much obliged.

    Reply
  8. Fantastic post, Maham. I absolutely love your style of writing and the design on your blog. The fact that every line is spaced like that is complete and utter…genius. Bravo!! :)

    This is the first article I have read of yours and completely agree with everything you said. One other piece you could add to the 6 colossal mistakes (love the title, btw) is…good old blogger/link outreach helps a lot.

    If you can find someone who already links to an article like the one you wrote, you can ask for some love in an email outreach. Getting a decent amount of quality links will significantly boost your traffic.

    Brian Dean from Backlinko.com has an amazing article on that topic – http://backlinko.com/skyscraper-technique/

    Can’t wait to read more of your posts. It’s an instant favorite of mine! :)

    Reply

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